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SPAX Engineered Fasteners is looking for contractors interested in joining its nationwide network of elite pro contractors and craftsmen to showcase projects made with SPAX structural fasteners.
“Among pro contractors and advanced DIY-ers who use our fasteners, SPAX has extremely strong recognition and brand loyalty,” said Robert Knecht, SPAX marketing director. “Our goal with the SPAX Crew is to build relationships with these influencers and amplify their voices, letting them tell their unique stories about why they choose SPAX.”
Knecht added that the SPAX Crew program aims to engage multiple audience levels, from everyday product users to larger-scale influencers with hundreds of thousands of followers. “SPAX Crew members share social content about their projects and receive branded SPAX swag and product samples. It’s a win-win,” he said.
The SPAX Crew influencer marketing program will continue throughout 2023 and interested contractors can find out more about the program at the spax.us/spax-crew.