Table of Contents
Palram Americas, a global leader in the manufacture of polycarbonate and PVC sheets, is excited to announce strategic leadership changes within its sales and marketing division. These changes, effective January 1, 2025, are designed to support the company’s continued growth, enhance customer service, and expand its presence in key markets.
Phillip Lahr Appointed Vice President of Sales and Marketing
Phillip Lahr has been appointed as VP Sales and Marketing. With more than two decades of experience at Palram, Lahr has held leadership roles across various sectors, most recently serving as Business Unit Manager for Retail Mass Merchant, Ecommerce, and Architecture. His deep understanding of the retail home improvement, building products, and construction markets positions him to lead the Sales and Marketing division into its next phase of growth.
"We are confident that Phillip’s expertise and vision will drive continued success for Palram and strengthen our relationships with key customers in the U.S. and Canada," said Amon Wirthiem, CEO of Palram Americas.
Mike Howser to Lead Construction Products Business Unit
After years of exemplary service as Senior VP of Sales and Marketing, Mike Howser will transition into the role of Business Unit Manager for Construction Products. In this capacity, Howser will oversee the strategic direction and management of the product portfolio for the commercial, agricultural, and building products sectors in both the U.S. and Canada. His extensive knowledge and leadership will continue to support Palram’s efforts in cultivating new opportunities and reinforcing existing partnerships.
"Mike’s leadership has been instrumental in our success, and we’re excited to see him take on this new challenge where he will focus on advancing our construction products offering," said Wirthiem.
Jeramy Albert Appointed Retail Business Unit Manager
Jeramy Albert will take on the role of Retail Business Unit Manager. In his new position, Albert will be responsible for shaping the strategic direction and product portfolio for the Retail Channel, including big box, independent home improvement, and distribution channels throughout the U.S. and Canada. His expertise and forward-thinking approach will help drive innovation and customer satisfaction in this important sector.
"We are thrilled to see Jeramy bring his strategic insight to the Retail Business Unit and continue enhancing Palram’s leadership in the retail space," said Lahr.
These leadership changes reinforce Palram Americas' commitment to providing superior products and solutions across its diverse market sectors while continuing to expand its reach in North America.
About Palram
With over 60 years of expertise, PALRAM has established manufacturing, distribution, and sales operations around the world. With global access to our time-tested resources, proprietary technologies, and rich history of innovation, Palram has become a trusted partner to markets spanning construction and architecture, home improvement, outdoor living, agriculture, industrial and sign & display, among others.
